Hugh Liddle started Red Cap Sales Coaching so he could teach business people to sell in a different way, in an authentically human way that connects the seller and the buyer together in a mutually beneficial relationship. Hugh’s coaching turns selling into a fun, pleasant, profitable experience for salesperson and prospect alike.
QUOTES FROM THE INTERVIEW
“I believe it is not our job as sales people to help people into doing that we want them to do, it our job to help them do what they want to do”
“Selling is the process of finding out who is excited about the same thing you are excited about”
“It’s not the good talkers that make the best sales people, it is the great listeners”