The other day I was waiting in line at the grocery store, and the woman in front of me whipped out her purse and paid for her order with a bunch of Facebook likes.
Later that day, I was at the bank and a guy strolled in and paid his mortgage with some social media shares that he had.
Ok ok, these things didn’t happen.
While social media likes and shares can make you feel all warm and fuzzy, they can’t pay the bills.
At the end of the day, money in the bank is all that matters.
If there’s any good thing about likes and shares, it’s that that your content is probably engaging and people like it (although I’ve seen some pretty crappy posts get lots of likes, so who knows?)
Engaging content, without ever making any offers, is useless.
That’s why I’m constantly telling coaches to ABO (Always Be Offering)!
Throughout 2017 I’ve been banging the drum on making offers, and I’ll be continuing to do it in 2018 – and beyond.
The question I usually get is “What should I offer?”
A great offer to put out to your people is group coaching programs.
Done properly, they can be highly profitable (and a load of fun).
If you want to know how to turn your content into dollars, I’ll be walking you through how to set up and sell your group programs the right way in the next Secret Coach Club newsletter.
I’m putting so much in this issue that I had to make it 20 pages instead of the usual 16.
It goes to the printer soon, get yours here: