I came across a cool gizmo recently while surfing online called “Hushme”.
It gives you ultimate privacy while talking on your smartphone in public. The thing goes around your mouth, connects to your phone by Bluetooth, and suppresses your voice so the people sitting two feet away from you can’t listen in.
It’s an ingenious device (but you might look a little strange using it, until it catches on with the general public)
While the Hushme is something needed in today’s digital age, you don’t want to muffle your voice or hide what you’re saying online.
If you take the Hushme approach and don’t get your message out there, it’s going to be hard to get clients.
I warn new coaches that they’re going to have to put a lot of content out there, especially in the early days. When I say “a lot”, I don’t mean one post a day on their social media platform of choice.
(I post close to 10 times a day on my Facebook, which is my preferred social media network).
Consistent posting will help those who follow you, position you as an expert, and act as a 24/7 salesperson for your business.
Besides posting, it’s also important to get out to be interviewed on a lot of podcasts.
This helps you get your message out, grow your network, and bring new leads into your business (for a $0 investment, by the way)
That’s why I get out to be interviewed on about 100 shows every year.
It’s fun, grows my business, and I wouldn’t think of stopping it.
Podcast interviews are great for business, but it’s not easy to get booked on a lot of shows. So I decided to dedicate the March issue of my Secret Coach Club newsletter to walking subscribers through the exact process for how I line up so many interviews.
The issue is going to print soon, and you can be one of the lucky ones who grabs yours here: