While I was being interviewed on a podcast earlier this week, I said something that shouldn’t have been too shocking (but it caught the host off-guard).
We were talking about my solo podcast (The Marc Mawhinney Show) that I launched in November, and he asked me why I’m doing it.
Without missing a beat, I responded:
“To grow my email list”
There are other reasons why I’m doing the podcast, but I’m the first to admit that a big reason is to get new subscribers onto my list.
At first the host seemed a little shocked that I would admit that during our interview.
I can’t blame him, since most coaches (and online entrepreneurs) are hesitant to admit that they’re doing anything to make money.
“Put your wallets away – this training is free!” they promise, when we all know they’re trying to sell you something (eventually).
They make it sound like they’re only doing what they do to help make the world a better place, and money is the furthest thing from their minds.
I prefer to admit that I’m in business to make a profit. It takes the awkwardness out of the equation and people appreciate that you just come out and admit it.
Being open and candid makes the podcast interviews more entertaining too, instead of just spouting off a bunch of cliches and scripted lines.
It’s this approach that has gotten me a lot of clients and customers from the podcasts interviews that I’ve been doing since 2014…
If you’d like to get on more shows to be interviewed (and to monetize those interviews), you’ll want to get the March issue of Secret Coach Club.
I break down how I get booked on 50-100 shows to be interviewed every year, so you can do the same.
(Don’t worry, I won’t think you’re a greedy bugger)
Get yours here:
